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4424 Arcadia Ave
Oakland, CA 94602
Company Contact
Laurie Peterson
Founder & CEO

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Watch your child become a designer, builder, and storyteller right before your eyes. Build & Imagine’s colorful illustrated StoryWalls connect magnetically to build a world where dress-up characters work and play. Easily change things up and create a whole new adventure for endless imaginative play. It’s the fun of a dollhouse with the enrichment of a building set.

Build & Imagine was founded by the 2015 "Rising Star Toy Inventor of the Year" with the mission to get girls building. In just two years, Build & Imagine has won more than 30 awards, and is nominated as a finalist for two TOTY awards: "Rookie of the Year" and "Construction Toy of the Year". This one-woman company has grown its line to nine magnetic building sets and accessories, and has an offering that inspires both girls and boys to build and imagine.

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