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Aleksei Malikov

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Novaya Khimia LLC

Novaya Khimia LLC is an integral part of a technological holding “DI-Group”. Since 2015 Novaya Khimia has been inventing, developing and manufacturing  innovative materials for children’s arts and crafts. The newest company’s invention is kinetic plasticine “ZEPHYR”. Zephyr comprises characteristics of the most prominent materials for arts and crafts including kinetic sand, soft plasticine, modeling clay and even hand gum. The most incredible feature is that along with the combination mentioned above, Zephyr is suitable for baking, this makes Zephyr really unique.

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