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4087 Calle Platino
Oceanside, CA 92056
United States
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Heidi Niehart
Director, Marketing and Public Relations
(619) 249-3868

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Pillow Pets to introduce new styles for 2019 at New York Toy Fair Including Frozen II, Toy Story 4 and Spirit Riding Free

CARLSBAD, CA (January 15, 2019) -- Pillow Pets has been providing snuggles and comfort to children and adults for over 15-years. Millions of Millennials and Gen Z parents, who loved Pillow Pets growing up, are now bringing the fun to their children. Whether it’s a nod to nostalgia with the Original Pillow Pets line, or delivering on-trend licenses like Disney, Nickelodeon, and DreamWorks, Pillow Pets has even more to love in 2019.  Visit us at Booth #113

“One of our newest features is the ability to match your bedding with your Pillow Pet”, said Jennifer Telfer, CEO. “Parents can coordinate their children’s bedrooms with bedding sold at our retail partners and add a themed Pillow Pet like Spirit Riding Free, Toy Story 4 or Frozen II.”

There are so many ways to imagine and play with a Pillow Pet. Whimsical designs meet mythical creatures with our colorful unicorns, go back in time with the dinosaurs, or enjoy the realistic features of our woodland forest friends and wild jungle animals. When day is done, open the hook and loop and your daytime friend becomes your night time pillow.

New licenses this year include Spirit Riding Free, Secret Life of Pets, Toy Story 4, Frozen II and How to Train your Dragon.  These join perennial favorites like Sesame Street, Mickey and Minnie Mouse, Thomas the Train, Teenage Mutant Ninja Turtles, Puppy Dog Pals and Paw Patrol. Seasonal Pillow Pets become year-round favorites with spring bunnies, patriotic Americana puppies, Halloween characters, and holiday-themed wintry creatures like a reindeer, a snowman and the jolly man himself, Santa.

Sleeptime Lites are a night light and plush toy in one. The glowing light cover projects rainbows and stars onto the ceiling. Each character has a unique themed light cover to match. Three color modes and a 20-minute timer make it a dream to send little ones off to sleep.

From super-sized to pocket-size, there is a Pillow Pet for everyone. Our larger-than-life 30” Jumboz, 16” Licensed and 18” Signature lines, the 11” make perfect travel companions, and the 5” are goody bag favorites. Pillow Pets are available online at Pillow Pets, Amazon, Target and many other major and specialty retailers nationwide.

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About Pillow Pets

Founded in 2003 by Jennifer Telfer, a mom and entrepreneur, Pillow Pets were the solution to the messy room dilemma. Invented as a two-in-one toy, Pillow Pets start out as a stuffed animal by day and transform into a pillow by night.  Pillow Pets are an ideal nap, travel and imaginative play companion for children of all ages. Available in multiple sizes and designs, these plush products have sold millions.  Licensing partnerships with Disney, DreamWorks, and Nickelodeon deliver the hottest properties annually to retailers and consumers.  The Pillow Pet family of products includes Sleeptime Lites, plush night lights designed for décor and function. For more information visit Pillow Pets.

Toy Fair Booth #113


Heidi Niehart
(619) 249-3868