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Rob Bailey
BrandStand
201-819-1134
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214 636 4517
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SmarTrike® Launches smarTfold™ (BOOTH # 1159)
Revolutionary New Trike Evolves to Enhance Child Development and Flexible Enough to Travel Anywhere

(New York, NY) February 13, 2018 – smarTrike®, one of the Most-Awarded Tricycle Brands in the World, is proud to introduce smarTfold™, a revolutionary new fully foldable, portable trike that will change the way parents can travel with, and improve the development of their young ones.

smarTfold is 85% smaller when folded for traveling, transporting or storage, making it the ultimate compact folding trike. smarTfold™ easily converts from infant or trike mode to storage mode offering a smooth and easy traveling experience. The revolutionary new quick-click design requires no tools to assemble, and enables folding the trike, while it stays intact, just like a stroller. smarTfold™ offers two folding modes, Carry-On and Storage, and with just one click, smarTfold™ can travel with you everywhere you can go, just fold ‘n store, then unfold ‘n go.

smarTfold™ is also the ultimate choice in “grow-with-me” hybrid products, developed to grow with a child to offer the perfect ride at every stage of their development, from six months to three years old. It is the latest in a long line of smarTrike© products designed to contribute to the growth and advancement of a child’s motor skills at every stage of their development.

“Cultivating a child’s confidence, curiosity and imagination, as well as their physical and motor skills is the cornerstone of every smarTrike© product,” Beth Gordon, Vice President U.S. smarTrike®. “We believe that childhood is all about exploration, and that smarTfold™ can be a child’s passport to discover the world. With smarTfold™, both parents and children discover that Life is an incredible journey, just watch it Unfold!

The latest in a long line of smarTrike® products designed to contribute to the growth and advancement of a child’s motor skills at every stage of their development, smarTfold™ can be parent-controlled or child-controlled depending on the age, development and needs of the child. Equipped with the patented, award-winning Touch Steering® technology, smarTfold™ provides parents more flexible movement and smooth maneuverability with the touch of a hand to easily navigate the sharpest of turns. Patented, built-in shock absorbers give a 100% comfortable ride.

smarTfold™ features three distinct models. Each offers unique amenities canopies, storage bags, parent bags, seat padding, and more. smarTfold™ is available at retailers such as Toys “R” Us, Walmart, Academy Sports, Target.com and Amazon. For more information, visit www.smarTfold.net and www.smarTrike.com.

About SmarTrike®  (BOOTH # 1159)

SmarTrike® is the innovation leader in ride-on trikes for children, and one of the Most-Awarded-Tricycle Brand in the World. More than a decade ago smarTrike® created a whole new category of tricycles for babies to toddlers. These trikes instantly became best sellers with millions sold every year. Featuring a high-end, innovative and well-designed product range, smarTrike® is constantly striving to pioneer the category and experience of riding by creating new and exciting ways for kids to explore and discover the world and themselves, as well as developing their confidence, curiosity and imagination. As children grow, smarTrike® provides them with a more independent and active way to get around.

For further information: Rob Bailey, 201-819-1134, [email protected]