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Adrienne Appell
Toy Industry Association
1.646.520.4863
AAppell@toyassociation.org
Stephanie Meyering
1.212.297.2162
1.845.235.7700
smeyering@kellencompany.com

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Top Toy Trends for 2016 Announced by Toy Industry Association (TIA), the Official Voice of Toy Fair

TOY TRENDS BRIEFING | February 14, 2016 | 113th North American International Toy Fair

WHAT:

Discover which key trends will dominate toy sales through Holiday 2016 at the annual Toy Trends Briefing, an exclusive presentation hosted by the Toy Industry Association (TIA), owner and operator of the 113th North American International Toy Fair.

   

WHO:

TIA's toy and play experts will provide analyses of each trend and live product demos using playthings from the show floor. A Q&A session will be held immediately following the presentation. Show staff will also be on-hand to assist media with mapping out their visits to exhibitor booths.

Throughout the year, TIA's team of experts work with hundreds of global toy companies to identify the products and trends that will drive consumer spending on toys, games and related youth entertainment products.

 

[Trend spokesperson bios are available in the North American International Toy Fair Press Kit (http://toyfair.vporoom.com/toyfair16) of the Toy Fair 2016 Online Press Room (http://toyfair.vporoom.com/)]

   

WHEN:

Sunday, February 14, 2016   |   4 – 5 pm

   

WHERE:

Room 1E21 (Hall 1E – Lower Level), Jacob K. Javits Convention Center, New York City

   

HOW:

The Trends Briefing is open to all attendees. Registration is mandatory for access to Toy Fair 2016.  Verification of media credentials is required. Media can sign up on-site at the show – Saturday, Feb. 13 through Tuesday, Feb. 16.

   

CONTACT:

Stephanie Meyering         Kellen Communications    smeyering@kellencompany.com
Office: 212.297.2162       Mobile: 845.235.7700

   
 

Adrienne Appell               Toy Industry Association   aappell@toyassociation.org  
Office: 646.520.4863       Mobile:  646.207.3724

 

About the Toy Industry Association (TIA) 
TIA is the not-for-profit trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages. TIA is the owner and operator of the North American International Toy Fair, held annually in New York City. The Association serves as the industry's voice on the cognitive, social, emotional and creative benefits of play, and promotes play's positive impact on childhood development to consumers and media. TIA has a long history of leadership in toy safety, having helped develop the first comprehensive toy safety standard more than 40 years ago, and remains committed to working with medical experts, government, consumers and industry on ongoing programs to ensure safe and fun play. For more information, please visit www.toyassociation.org, www.toyfairny.com, or www.thegeniusofplay.org.