Contact Us

8820 Mercury Ln
Pico Rivera, CA 90660
United States
Company Contact
Jessica Chitrabhiboolya
(562) 205-1222
[email protected]
PR Agency Contact
Selena Rodriguez
Child's Play Communications
(212) 488-2060 x.13
[email protected]

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News Releases


Pico Rivera, CA - February 16, 2017 – Aurora World, a global leader in plush toys and high-quality gift products, is celebrating the 10th anniversary of YooHoo & Friends, the award-winning brand and animated series developed from Aurora’s major plush toy line.

The anniversary will be even more special with exciting new developments in late 2017, including Aurora World’s release of the first YooHoo & Friends 3D series in partnership with Mondo TV.

YooHoo & Friends is about the adventures of 5 animal friends: YooHoo, Pammee, Roodee, Chewoo, and Lemmee. YooHoo and his friends live on the magical island of Yootopia and help endangered animals everywhere. YooHoo & Friends was created to deliver an eco-friendly message to children and families and educate them about the need for protecting the environment.

“We are proud of the ongoing worldwide popularity of our flagship YooHoo & Friends brand,” said Michael Kessler, Senior Vice President of Sales & Marketing.

Since the brand’s launch in 2007, over 80 Million YooHoo & Friends products have been sold worldwide.

New YooHoo & Friends products continue to hit store shelves, with several brand new jungle and farm themed characters coming in 2017. New additions include colorful snakes, chameleons, sheep, and other exciting animals.

About Aurora World Inc.
Established in 1981, Aurora World is a global leader in plush toys and high-quality gift products, and is a respected leader in the character and content industry. Aurora World offers an extensive range of branded and licensed products for children and adults. The company sells its product lines via a wide variety of retailers including major zoos, department stores, high-end toy stores and top gift chains, as well as hospital gift shops, fine florists, candy stores and gift/stationary stores worldwide. Take a step into Aurora World and see what everyone is smiling about by visiting

Business Contact:
Jessica Chitrabhiboolya
[email protected]
(562) 205-1222

Media Contact:
Selena Rodriguez, Child’s Play Communications
[email protected]
(212) 488-2060 x13