The Toy Foundation's Toy of the Year (TOTY) Awards Celebrate Top Toys & Games

The 118th Toy Fair New York was cancelled, click here to learn more.

Toy Fair is produced by The Toy Association, Inc.™ – the not-for-profit trade association representing all businesses involved in creating and bringing toys and youth entertainment products to kids of all ages. The Toy Association’s 900+ members account for approximately 90 percent of the annual U.S. domestic toy market of $32 billion.

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News Releases
Sep 20, 2022

After two years of celebrating virtually, hundreds from the toy community reunited in Dallas, TX tonight for the much-anticipated Toy of the Year (TOTY) Awards & Celebration, where the top toys...

Aug 16, 2022

The Toy Association, the trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages, and Adventure Media & Events,...

Aug 15, 2022

A magical crystal ball, a giant pyramid climbing tower, and the most diverse assortment of dolls ever are among the 122 innovative finalists for this September's Toy of the Year (TOTY) Awards. A...

Aug 1, 2022

The Toy Association, the trade association advocating and working for the success of all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages,...

Aug 1, 2022

The Toy Association today unveiled its "Back to School STEAM Toy Shopping List," which includes 25 officially accredited STEAM (science, technology, engineering, arts, and math) toys that will...

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