News Releases


WHAT:     Get an inside look at the top trends predicted to drive global toy industry sales through holiday 2020 at the Toy Trends Briefing, an exclusive seminar hosted by The Toy Association, producer of Toy Fair New York and official voice of the North American toy industry.

WHEN:      Saturday, February 22 | 1:30 to 2:30 p.m.  

WHERE:   Room 1E09 (Hall 1E – Lower Level), Jacob K. Javits Convention Center, New York City

WHO:        Trend experts from The Toy Association will provide an overview of each trend and give live product demos using toys and games from the show floor. A Q&A session will follow. Show staff will be on-hand to help media map out visits to exhibitors’ booths and locate specific types of toys at the show.

Throughout the year, The Toy Association’s trend experts work with hundreds of global toy companies to identify the products and trends that will drive consumer spending on toys, games, and youth entertainment products. Trend expert bios are available in the Toy Fair Press Kit of the Toy Fair New York Online Press Room. Follow #TFNY for show news.

REGISTER: This session is open to all Toy Fair guests. Registration is mandatory for access to Toy Fair. Verification of media credentials is required. Media can sign up on-site at the show.

CONTACT:    Kara Yacovone /
Office: 212.297.2106 / Mobile: 845.544.3067

About The Toy Association / /
Founded in 1916, The Toy Association™, Inc. is the not-for-profit trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages. The Toy Association leads the health and growth of the U.S. toy industry, which has an annual U.S. economic impact of $97.2 billion, and its 1,000+ members drive the annual $28 billion U.S. domestic toy market. The Toy Association serves as the industry’s voice on the developmental benefits of play and promotes play’s positive impact on childhood development to consumers and media. The organization has a long history of leadership in toy safety, having helped develop the first comprehensive toy safety standard more than 40 years ago, and remains committed to working with medical experts, government, consumers, and industry on ongoing programs to ensure safe and fun play.

As a global leader, The Toy Association produces the world-renowned Toy Fair New York and Toy Fair Dallas; advocates on behalf of members around the world; sustains the Canadian The Toy Association; acts as secretariat for the International Council of Toy Industries and International Toy Industry CEO Roundtable; and chairs the committee that reviews and revises America’s widely emulated ASTM F963 toy safety standard.