Bolded companies have or will have press kit content.

♡ denotes a first-time exhibitor.

- Abysse America

- Aeromax Inc.

- Ambosstoys

- AM Trading LLC ♡

- Ann Williams Group

- All Things Equal, Inc.

- Arckit

- Art and Smart Egg Ltd ♡

- ASTRA

- Aurora World, Inc.

- Banana Panda Inc.

- Bandai

- Bandai Namco Collectibles

- Basic Fun!

- Battat

- Battle Games, LLC ♡

- Bears for Humanity

- Bendon, Inc.

- Beverly Hills Teddy Bear

- Bigjigs Toys US LLP

- Blue Orange Games

- Bobby Fischer Chess 

- Bonkers Toys

- Boss Fight Studio

- BouncyBands

- Bowmar Sports

- Bravo Sports

- Brightz, Ltd

- Buffalo Games

- Bumkins

- Buzzy, Inc. ♡

- Calliope Games

- Carrera of America

- CCA&B, LLC (Elf on the Shelf)

- Celestial Buddies, LLC

- Cepia LLC

- Chalk of the Town

- Chronicle Collectibles ♡

- Comfy Critters

- Craft City by Karina Garcia

- Crazy Aaron's

- Crayola

- Cryptozoic Entertainment

- Cuddle Barn

- Dalian Pony Toy Co., Ltd

- Delta Children

- Dreams USA, Inc.

- E-Blox Inc.

- Educational Insights

- Endless Games

- Edushape

- Elenco Electronics, Inc.

- Entosense

- Eolo Toys

- Eurographics Inc.

- Excell Brands

- Exquisite Gaming Limited ♡

- Family Games America FGA Inc.

- Far Out Toys

- Folkmanis Inc.

- Fox Chapel Publishing

- FoxMind Games

- Funsparks LLC

- Geomagworld

- Gigamic ♡

- Globber

- Goliath

- Good Banana, LLC ♡

- Griddly Games, Inc.

- HABA USA

- Heebie Jeebies 

- HeadStart International Pty Ltd 

- HearthSong

- Hotaling Imports

- Horizon Group USA

- Hornby America

- HQ Kites & Designs USA

- Hunt a Killer ♡

- Inklings Baby ♡

- Iscream

- Hape

- I'M A GIRLY ♡

- JA-RU Inc.

- Jay@Play

- Juratoys US Corp

- Just Play

- Just Toys International 

- Kalan LP

- Kellytoy Worldwide, Inc.

- KETTLER USA

- Kidsbooks, LLC ♡

- KITPAS - Nihon Rikagaku Industry Co., Ltd. ♡

- Lay-n-Go, LLC

- Learning Resources

- Leisure Learning Products

- Lionel Trains

- M&M Sales Enterprises, Inc.

- Madame Alexander

- Magformers LLC

- Mary Meyer

- MasterPieces Inc.

- Master Replicas Group

- Maxx Marketing (YuMe Toys)

- MEandMine ♡

- MerryMakers, Inc.

- MJ Holding/Grin Studios

- Mobi Games Inc

- Monogram International, Inc.

- My Audio Life

- National Sporting Goods

- NEW ZEALAND MINT

- North Star Games

- Official Adventures ♡

- OjO

- Open the Joy LLC ♡

- OWI INC

- Parris Manufacturing Company

- Party Animal, Inc.

- Picasso Tiles and Toys

- Pillow Pets (CJ Products, Inc.)

- Pix Brix

- PlayMonster

- Playtek Toys LLC

- Play Visions Inc.

- Plushland ♡

- Prime Time Toys

- Professor Puzzle USA 

- Quantum Mechanix

- Quercetti US

- R&R Games, Inc.

- Ravensburger North America

- RaZbaby

- Razor USA

- Round 2 LLC

- Royal Bobbles

- Roylco Inc.

- Safari Ltd

- Salus Brands, LLC

- Schylling

- ScienceWiz

- SD Toyz

- SK Toiing International LLP ♡

- Skyrocket Toys

- SmartLab Toys

- SolidRoots

- Soft Stuff Creations Inc.

- Spin Master 

- Spooner inc

- Starlux Games

- STC

- STANLEY Jr 

- Steiff North America, Inc.

- Stephen Joseph

- Sunny Days Entertainment, LLC

- Super Impulse USA

- Swimline

- TAIWAN HOPAX CHEMICALS MFG. CO., LTD. ♡

- TDC Games

- TeeTurtle, LLC

- Ten Square Inc. ♡

- Texas Toy Distribution

- The Button Nose Kidz, LLC

- The Goldberger Co

- The LEGO Group

- The Magical Tales

- The Manhattan Toy Company

- The Master Theorem Games

- The Pokémon Company International, Inc.

- The Purple Cow America Inc

- The Simplay3 Company

- The Toy Network

- Theo Klein (H.K.) Ltd.

- tokidoki

- Toy Collection Catalog

- ToyLab ♡

- Toysmith

- Toy Universe ♡

- UBTECH Robotics

- Ultra PRO International

- Underwraps Costumes / Real Planet

- Viking Toys US

- Warcradle Studios ♡

- Wicked

- Wild Republic

- Wood Expressions Games

- Wuu Jau Co

- Yvolve Sports