News Releases

Gift Guide Includes 30 Accredited Toys that Engage Kids in Science, Tech, Engineering, Arts & Math Learning

The Toy Association Educates Families on Safe Toy Shopping this Holiday Season

$385,000 will support play therapy programs at 19 children's hospitals to improve treatment, outcomes, and overall hospital experience for pediatric patients in underserved communities

Highest Honor in Play Awarded to 18 Toys; All TOTY Proceeds Benefit TTF's Mission to Deliver Play to Children in Need

The Toy Association and Adventure Media & Events Partner for Unique Media Showcase

The TOTY Awards will take place on September 20th in Dallas, TX to Unveil the 17 Category Winners

March 2023 Media Showcase to take Place in NYC

All proceeds raised will go to the families and children who have been directly impacted by the humanitarian crisis in Ukraine

The 118th edition of the marketplace will be held at the Javits Center in New York City

Squishmallows Takes Home Coveted "Toy of the Year" & "People's Choice" Awards; Top Toys Announced in 16 Categories of Play

Partnership will put a splashy twist on iconic games & level up the way families play outdoors.

A Star-Studded Guest Lineup Includes Alicia Silverstone & Other Well-Known Personalities

114 Toys that Will Top Wish Lists this Holiday Season!

New Twilight Daycare Dolls Provide IRL Play; Scan Back into Hit Game as Exclusive Characters

Family Influencers Voted on their Top Toy Picks for this Holiday Season

Families Encouraged to Shop Early for Holiday Toys Amid Supply Chain Bottlenecks

Rediscovering Play; Not Just for Kids; Mixing in Music, Zen-Sational Toys, & Socially Conscious Play are Among Top Trends

Star Wars: The Child Animatronic Edition Toy (Hasbro) Crowned "Toy of the Year" -- Story Time Chess & The Original Spawn Action Figure and Comic Remastered (2020) Both Named "People's Choice" Winners

117 Toys that Will Top Kids’ Wish Lists this Holiday Season!

83% of Parents Say Children Are Gifted Toys They Suspect Did Not Come from Verified Sellers

New Virtual Toy Market Weeks to Kick Off This Summer

Feb. 22-25 Marketplace Welcomed Play Professionals from 100 Countries to NYC's Javits Center

Accolade Celebrates Young COO's Innovative Commitment To Manufacturing Excellence, Automation, Sustainability, Social Responsibility and Giving Back Within the Toy Industry

Action-Packed Transforming Toys on Display at 2020 North American International Toy Fair®

IRL; H20 Play; Kid-Powered; Boom, Crash, Smash!; and Generations of Play Named Biggest Trends of the Year

-From open-ended creativity to hot new characters, novelties will excite kids and kids-at-heart-

The Outrageously Popular Brand Also Scores Collectible of the Year and Doll of the Year!

CELEBRATING 40 YEARS OF STAR WARS: THE EMPIRE STRIKES BACK IN PURE GOLD & SILVER

Innovative Introductions on Display at 2020 North American International Toy Fair®

Toy Fair New York | Feb. 22-25 | Jacob K. Javits Convention Center

Interactive New Products on Display at 2020 North American International Toy Fair®

Featuring more than 3,000 State-of-the-Art Components and 22 Proprietary Servo Motors, T9 Is Both Vehicle and Robot, Transmuting Instantly Through Voice or App Control; Three Intuitive and Easy Programming Platforms Make Coding Fun with T9’s Advanced Robotics and Artificial Intelligence

ZURU’s Rainbocorns Ultimate Sequin Surprise Series 2 Wins “People’s Choice” Award

TOMY to Debut Ricky Zoom Products at New York Toy Fair 2020

Meet & Greet and Signing with Cover Photographer Mitchel Wu on Saturday, Feb. 22nd at the Pop Insider, Booth #1801 at the Javits Center

KidiZoom® Creator Cam and Myla’s Sparkling Friends™ Encourage Self-Expression and Creativity

New BuzzFeed Games Imprint Launches with Three Games Available Fall 2020

Specially Designed Set Is The Perfect Teaching Tool

Brand also highlights fast-growing ‘Perform’ line for older kids: powered Nighthawk and Wave Catcher deliver turn-on-a-dime performance for thrill seekers ages 6-12

Animated Series Inspired by VTech’s Go! Go! Smart Wheels® Toys

JAVITS CENTER BOOTH #1135

This year, Razor is celebrating 20 years as a pioneer in the scooter and ride-on industry, once again rolling out the must-haves for this year’s Toy Fair

Just Add Baking Soda and Just Add Fruits & Veggies

Latest advances in creative toys coming to the American International Toy Fair 2020 include imaginative play environments, STEAM inspired experiments and mystery glitter-play boxes

Latest advances in creative toys coming to the American International Toy Fair 2020 include imaginative play environments, STEAM inspired experiments and mystery glitter-play boxes

TOMY to Debut Ricky Zoom Products at New York Toy Fair 2020

Charming, Laugh-Out-Loud, Animated Kids’ Show from “Down Under” to Make Even More New “Mates” Nationwide Starting This Summer!

All-New Product Lines to Be Displayed at North American International Toy Fair, Including Collections Based on Power Players, Disney’s Frozen 2 and More

Little Tikes® Launches New "Go Green" Line of Sustainable Products with Patent-Pending Compound Designed to Degrade Products Faster

Little Tikes® Launches New "Go Green" Line of Sustainable Products with Patent-Pending Compound Designed to Degrade Products Faster

The Elf on the Shelf® and Elf Pets® brands bring new entertainment, immersive experiences and products to market

Moose Toys Delivers a Huge Lineup of NEW Products Across Multiple Categories, including OH! MY GIF, Bluey and Collins Key

INTRODUCES LEGO® GEAR BOTS

New Series For 5 Surprise Lines To Be Teased at Toy Fair New York

New Series For 5 Surprise Lines To Be Teased at Toy Fair New York

Company Launches 2020 Product Line at American International Toy Fair

Largest Toy Trade Show in Western Hemisphere Begins Saturday, Feb. 22

More Products Planned and Multiple Accolades for Planetary Pals

Exciting new tile-based play concept delivers limitless creative canvas for self-expression

Anniversary Assortment Salutes the Decades, while Breyer Mane Beauty Styling Heads Inspires Girls to Style a Horse of Their Very Own

Additions Include New BFF Bright Fairy Friend Line and Expansion to Three Existing Brands

New ‘Tonka Tough’ Toys Roll Out with Hall of Famer Encouraging Kids to ‘Get Active and Play!’

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